Nerds Candy

In partnership with Ferrara - Nerds Candy and PEOPLE brand, to create a social first campaign to announce Nerd’s new candy - Juicy Gummy Clusters, on the same day as one of the biggest days for football fans. Partnering with Dallas Cowboy cheerleaders, Charly Barby and Kelly Villares; co-workers and real life BFFs, testing their friendship to see who knows who better and to be crowned the ultimate Juiciest friend.